Launch of Heritage Collection
Luxury Jewellery brand Anmol is known for bringing awe inspiring, authentic Indian craftsmanship in the form of their exquisite designs since 32 years. This year, the brand embarks on the festive &wedding season with the launch of Heritage Collection at its Heritage Week, a week-long preview that celebrated the legacy of Indian Jewellery and craftsmanship. The Heritage Week was held at Anmol from 3rd to 9th September 2018.
The Heritage Collection by Anmol comprises of a range of varied Indian craftsmanship including Polki, Kundan, Jadau, Meenakari, Filigiree, Temple and Kashmiri jewellery. The range also showcased pieces that are in their traditional form as well as in their contemporary avatars which highlights the evolution of the craftsmanship over years with changing trends and evolving design sensibilities of their patrons.
During the Heritage Week, the store was decorated by Fashnkraft team who brought the concept to life. Leading bloggers like Santoshi Shetty, Shereen, MasoomMinawala, SonamBabani, The Image Code & Karishma Samat, along with Anmol’s esteemed patrons visited the store to appreciate the Indian Jewellery Art forms.
Heritage Week by Anmol celebrates the rich and diverse culture of the country while paying tribute to the Indian Karigars who work relentlessly to keep the Indian artistry alive.
Ishu Datwani, Founder, Anmol said, “At Anmol we are constantly trying to come up with new ideas and initiatives that can interest our patrons. Recently we hosted the Bridal Boutique which was a unique masterclass with Celebrity Stylist Tanya Ghavri, for brides-to-be. This week we are celebrating the Heritage Week where we are showcasing the diversity India has to offer.
We are showcasing the intricate workmanship that our craftsmen do from different regions. This week-long celebration is a tribute to our craftsmen &at the same time an opportunity for our patrons to appreciate the art our country has to offer.’