RJC seminar at Baselworld:

The Future of CSR in the Jewellery Industry

 

The jewellery industry is facing a unique corporate social responsibility challenge. There’s a growing increase in expectation from consumers, NGOs and civil society for the industry to be more transparent about their sustainability practices in relation to people, planet and profits.

 

This expectation is placing a strain on companies up and down the jewellery supply chain. In short, communicating a company’s sense of purpose and social responsibility is now a vital component in any communications function.

 

The RJC, and industry experts from luxury Swiss watch and jewellery brand, Chopard and jewellery industry trade media on Saturday 24 March 2018 at the Sydney Room, Basel Congress Centre at the Baselworld 2018 to hear first-hand how these organisations are communicating corporate conscience across stakeholder groups and other channels as well as current sustainability communications trends in traditional and digital media.

 

The session will be moderated by RJC’s Executive Director, Andrew Bone, and will explore how these leading brands are turning demand for value-driven communications into an opportunity to showcase their corporate personalities and commitment to ethical business practices, and the tools and techniques they find most effective.

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