Notice: Undefined variable: images_size_articles_big in /home/jnico/public_html/catalog/controller/newsblog/article.php on line 135Notice: Undefined variable: images_size_articles_big in /home/jnico/public_html/catalog/controller/newsblog/article.php on line 135Warning: imagecreatetruecolor(): Invalid image dimensions in /home/jnico/public_html/system/library/image.php on line 105Warning: imagecolorallocate() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 113Warning: imagefilledrectangle() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 116Warning: imagecopyresampled() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 118Notice: Undefined variable: images_size_articles_small in /home/jnico/public_html/catalog/controller/newsblog/article.php on line 136Notice: Undefined variable: images_size_articles_small in /home/jnico/public_html/catalog/controller/newsblog/article.php on line 136Warning: imagecreatetruecolor(): Invalid image dimensions in /home/jnico/public_html/system/library/image.php on line 105Warning: imagecolorallocate() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 113Warning: imagefilledrectangle() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 116Warning: imagecopyresampled() expects parameter 1 to be resource, bool given in /home/jnico/public_html/system/library/image.php on line 118 GIA Announces, Introduction to Merchandising Course

Milana Kreation

GIA Announces, Introduction to Merchandising Course

Batches begin in Mumbai on March 20 & March 26, 2018

GIA offers “Introduction to Merchandising” – a four-day course covering the planning, development and implementation of a strategy to sell products that meet sales and profit targets. Participants will learn merchandising concepts and practises important for long term success in the jewellery industry.

Introduction to Merchandising will help participants develop an understanding of the Indian jewellery marketplace and its target markets, learn how to choose a market position and appropriately target customers, and understand relevant product assortment development, planning and marketing.

Participants will also be taught the concepts of budgeting and forecasting, the development of category and price point plans, how to make manufacturing and buying decisions, the concept of inventory management, and how to use visual merchandising strategies to maximise the sales process.

GIA also offers full-time courses on diamonds, coloured stones, pearls, jewellery design and more. In addition, the Institute conducts corporate seminars on various topics across more than 60 cities in India.